HBA of Greater Springfield Receives Four National Association Excellence Awards
Staff Report 08/22/2011
NAPLES, FLORIDA -- The Home Builders Association of Greater Springfield this week was honored with four national awards for association excellence. The 2010 Association Excellence Awards were presented in Naples, Florida as a part of the National Association of Home Builders' annual Executive Officers Council Seminar.
Annually, the Association Excellence Awards recognize - in a wide range of categories - outstanding work by HBAs of varying sizes from across the country. By receiving top honors in four categories, the HBA of Greater Springfield again was among the most decorated Home Builders Associations in the country.
"Of course, receiving national recognition for our association’s work is gratifying and humbling," HBA CEO Matt Morrow said. "But it also serves to underscore what most of us already suspected: we live and work someplace special. The members of the HBA of Greater Springfield are remarkable people who do remarkable things, as if they were routine. Our HBA staff is hardworking and committed to serving those remarkable members at the highest possible level. And those who make up our volunteer leadership (board of directors, committees, councils, etc.) are people of extraordinary vision, purpose, and resolve. They are leaders who - even amid the unprecedented challenges facing our industry – consistently insist on excellence in everything they touch."
Association Excellence Awards presented this week to the HBA of Greater Springfield include:
Best Website: SpringfieldHBA.com
SpringfieldHBA.com offers a fully integrated and syndicated web experience for HBA members and consumers, featuring:
- enhanced “FIND-A-PRO” search functionality;
- ical import and google maps integration within association calendar;
- web-enabled publication versions;
- social media badges and widgets;
- searchable archives;
- syndication and extension of SpringfieldHBA.com content on members’ sites;
- and much, much more!
Best Print Publication: HBA Housing News Quarterly
When advertising revenues and engagement through the HBA’s traditional monthly newsletter declined, the HBA of Greater Springfield retired the publication in favor of launching two new publications: a weekly e-newsletter, and Housing News Quarterly printed mailer. The quarterly mailer’s colorful, streamlined format features event photos, industry news, data & analysis.
Best Service Delivered to Members: MARKETGRAPHICS Research Data & Analysis
Providing meaningful housing and construction data, analysis, and forecasts is always difficult. It is especially challenging in an environment where no central clearinghouse for such data exists. By partnering with MarketGraphics Research Group, the HBA of Greater Springfield provides its members with unprecedented access to these tools - giving them a clear advantage over their competition in today's complex housing market.
Best Home or Industry Trade Show: 2010 HBA Home Remodeling Expo
Amid difficult economic times for the residential construction industry, the HBA made adjustments in format and marketing strategy for its annual Home Remodeling Expo.
The results were stronger vendor participation and evaluations, and the show's largest consumer attendance since 2007. The HBA's 2011 Home Remodeling Expo is scheduled for October 14-16, and limited vendor space is still available.